Entrepreneurship Resources for SI663

2009-11-23T14:58:29Z

Kresge Databases (Accessed at Kresge Library):

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	==eBooks==		==eBooks==
-	[http://searchtools.lib.umich.edu/V?func=native-link&resource=~~UMI02201~~ eBrary ~~Business Collection~~]	+	[http://searchtools.lib.umich.edu/V?func=native-link&resource=UMI06516 eBrary Academic Complete]

	Why use this?		Why use this?
		+	*Excellent ebook collection that covers all subjects and topics.
	*Business Plan books that have keyword capabilities		*Business Plan books that have keyword capabilities
	*Ability to see what is covered in information industry		*Ability to see what is covered in information industry
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	*Keyword searching on news, periodicals, research reports		*Keyword searching on news, periodicals, research reports
	*Excellent coverage of India and China		*Excellent coverage of India and China
-
-	~~[http://searchtools.lib.umich.edu/V?func=native-link&resource=UMI04752 International Strategic Analysis (ISA)]~~
-
-	~~Why use this?~~
-	*Provides overviews of the current economic, social, and political status of various countries, regions, and the world
-	*It also includes unique assessments and forecasts of the business risk in different countries and regions

	==Company and General Industry Resources==		==Company and General Industry Resources==
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	*Use for articles about a specific topic		*Use for articles about a specific topic
	*Also contains some company and industry profiles		*Also contains some company and industry profiles
-
-	~~[http://searchtools.lib.umich.edu/V?func=native-link&resource=UMI01924 InfoTech Trends]~~
-
-	~~Why use this?~~
-	*Good source for tables and data relating to technology and the Internet

	==Entrepreneurship Journals (Remote Access Available through University Library)==		==Entrepreneurship Journals (Remote Access Available through University Library)==

Market Share

2009-11-16T14:17:57Z

New page: Compiled by [mailto:cseeman@umich.edu Corey Seeman]. Questions? Email [mailto:kresge_library@umich.edu Kresge Library] Resources that help determine market share of a product or service....

New page

Compiled by [mailto:cseeman@umich.edu Corey Seeman]. Questions? Email [mailto:kresge_library@umich.edu Kresge Library]

Resources that help determine market share of a product or service.

Market Share Reporter
*[http://www.bus.umich.edu/KresgeLibrary/GotoResource.asp?24 Available in Business and Company Resource Center]
*To find Market Share Reporter tables, follow these steps:
**Search for your company & click on the appropriate name to pull up the full record.
**Click on the "Rankings" tab.
**Two sub-tabs will display "Business Rankings" and "Market Share"
**Click on "Market Share" and you will see all the relevant entries from the Market Share Reporter.
*You can also find Market Share by following an industry search
**Once you have an industry selected, click on the "Rankings" tab.
**Two sub-tabs will display "Business Rankings" and "Market Share"

Other databases to consider:

[http://www.bus.umich.edu/KresgeLibrary/secure-all/mintel.htm Mintel]
*Mintel offers a series of in depth research reports covering the US and European marketplace, primarily as it relates to consumer goods and services.
*Each market research report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles.
*Search by company, industry or product. This does not provide comprehensive coverage, but does provide excellent reports on many service and consumer product sectors.
*Great resource for consumer products.

[http://www.bus.umich.edu/KresgePublic/Mentor/Login.asp?http://0-www.portal.euromonitor.com.lib.bus.umich.edu/portal/server.pt Global Market Information Database (GMID)]
*GMID is a source for statistical information, news and Euromintor Market Reports. These reports are particularly useful in looking at a particular industry in a particular country.
*You might start with a keyword search for your industry or some of the leading companies. You could look at either "Company Profiles" or "Country Reports" (broken down by industry and country).
*Great resource for consumer products.

[http://www.bus.umich.edu/KresgePublic/Mentor/Login.asp?http://0-library.marketlineinfo.com.lib.bus.umich.edu/library/Default.aspx MarketLine Business Information Center]
*Database features company profiles containing overviews, business descriptions, SWOT analysis, company history, executive listings, product listings, etc. as well as industry reports that include 5 year market forecasts, market shares and and competitive landscape.
*Market share information includes only the leading companies in each industry.

[[Category:Marketing, Advertising & Branding]]

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Entrepreneurship Resources for SI663

Market Share