Digital Media: Overall Perspectives
From The Yaffe Center
(Difference between revisions)
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:'''[http://output71.rssinclude.com/output?type=wp&id=347465&hash=9e95409dd8cedaed8e8b07830d21a64a RSS]''' | :'''[http://output71.rssinclude.com/output?type=wp&id=347465&hash=9e95409dd8cedaed8e8b07830d21a64a RSS]''' | ||
:'''Presentations''' | :'''Presentations''' | ||
| - | ::**[[ | + | :::**[[Image:How to Construct an Effective Digital Marketing Plan.pptx]] How to Construct an Effective Digital Marketing Plan |
| - | ::**[http://www.bus.umich.edu/facultyresearch/researchcenters/centers/yaffe/events/asx/joseph-jaffe-lecture.asx "Life After the 30-Second Spot"] | + | :::**[http://www.bus.umich.edu/facultyresearch/researchcenters/centers/yaffe/events/asx/joseph-jaffe-lecture.asx "Life After the 30-Second Spot"] |
:::By Joseph Jaffe, President, Jaffe LLC; former Interactive Media Head at TBWA\Chiat\Day and OMD USA ( [http://www.jaffejuice.com/ see www.jaffejuice.com] ), author of the best-selling book [http://www.lifeafter30.com/ "Life After the 30 Second Spot"] | :::By Joseph Jaffe, President, Jaffe LLC; former Interactive Media Head at TBWA\Chiat\Day and OMD USA ( [http://www.jaffejuice.com/ see www.jaffejuice.com] ), author of the best-selling book [http://www.lifeafter30.com/ "Life After the 30 Second Spot"] | ||
::*[http://yaffecenter.org/downloads/speakers/Christine_O'Connell.pdf "How to Put Together a Digital Plan"] | ::*[http://yaffecenter.org/downloads/speakers/Christine_O'Connell.pdf "How to Put Together a Digital Plan"] | ||
Revision as of 21:44, 9 November 2011
- Wikis
- RSS
- Presentations
- Image:How to Construct an Effective Digital Marketing Plan.pptx How to Construct an Effective Digital Marketing Plan
- "Life After the 30-Second Spot"
- By Joseph Jaffe, President, Jaffe LLC; former Interactive Media Head at TBWA\Chiat\Day and OMD USA ( see www.jaffejuice.com ), author of the best-selling book "Life After the 30 Second Spot"
- By Robert Haverback, Director of Digital Marketing at TD Ameritrade
- By Derek Koenig, Chief Marketing Officer of Discovery Communications
- By Jason Sutton, Michigan MBA and digital entrepreneur, and Sid Shah of digital consultant Efficient Frontier
- By Rishad Tobaccowala, CIO of Publicis Groupe and CEO of Denuo
- By Chuck Shultz, New Media Director at Starcom MediaVest Group
- Links: Overall Perspectives
