Digital Media: Overall Perspectives
From The Yaffe Center
(Difference between revisions)
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::*[[Image:How to Construct an Effective Digital Marketing Plan.pptx]] How to Construct an Effective Digital Marketing Plan | ::*[[Image:How to Construct an Effective Digital Marketing Plan.pptx]] How to Construct an Effective Digital Marketing Plan | ||
| - | :::By Jon Schulz, EVP Specific Media | + | :::By Jon Schulz, EVP Specific Media |
| - | ::*[http://www.bus.umich.edu/facultyresearch/researchcenters/centers/yaffe/events/asx/joseph-jaffe-lecture.asx '''"''' | + | ::*[http://www.bus.umich.edu/facultyresearch/researchcenters/centers/yaffe/events/asx/joseph-jaffe-lecture.asx '''"'''']''[http://www.bus.umich.edu/facultyresearch/researchcenters/centers/yaffe/events/asx/joseph-jaffe-lecture.asx Life After the 30-Second Spot"]''''''[http://www.bus.umich.edu/facultyresearch/researchcenters/centers/yaffe/events/asx/joseph-jaffe-lecture.asx] ''' |
:::By Joseph Jaffe, President, Jaffe LLC; former Interactive Media Head at TBWA\Chiat\Day and OMD USA ( [http://www.jaffejuice.com/ see www.jaffejuice.com] ), author of the best-selling book [http://www.lifeafter30.com/ "Life After the 30 Second Spot"] | :::By Joseph Jaffe, President, Jaffe LLC; former Interactive Media Head at TBWA\Chiat\Day and OMD USA ( [http://www.jaffejuice.com/ see www.jaffejuice.com] ), author of the best-selling book [http://www.lifeafter30.com/ "Life After the 30 Second Spot"] | ||
::*[http://yaffecenter.org/downloads/speakers/Christine_O'Connell.pdf "How to Put Together a Digital Plan"] | ::*[http://yaffecenter.org/downloads/speakers/Christine_O'Connell.pdf "How to Put Together a Digital Plan"] | ||
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:[[Links: Overall Perspectives]] | :[[Links: Overall Perspectives]] | ||
| - | [http://webservices.itcs.umich.edu/mediawiki/YaffeCenter/index.php/Main_Page "Return to the Index"] | + | <br> |
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| + | <code>[http://webservices.itcs.umich.edu/mediawiki/YaffeCenter/index.php/Main_Page "Return to the Index"]</code> | ||
Revision as of 15:37, 16 November 2011
- Wikis
- RSS
- Presentations
- Image:How to Construct an Effective Digital Marketing Plan.pptx How to Construct an Effective Digital Marketing Plan
- By Jon Schulz, EVP Specific Media
- By Joseph Jaffe, President, Jaffe LLC; former Interactive Media Head at TBWA\Chiat\Day and OMD USA ( see www.jaffejuice.com ), author of the best-selling book "Life After the 30 Second Spot"
- By Robert Haverback, Director of Digital Marketing at TD Ameritrade
- By Derek Koenig, Chief Marketing Officer of Discovery Communications
- By Jason Sutton, Michigan MBA and digital entrepreneur, and Sid Shah of digital consultant Efficient Frontier
- By Rishad Tobaccowala, CIO of Publicis Groupe and CEO of Denuo
- By Chuck Shultz, New Media Director at Starcom MediaVest Group
- Links: Overall Perspectives
