Digital Media: Overall Perspectives
From The Yaffe Center
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:[[Practical Guide to Digital Marketing]] | :[[Practical Guide to Digital Marketing]] | ||
+ | :[[New Media Initiative]] | ||
'''Presentations:''' | '''Presentations:''' | ||
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:[http://www.youtube.com/watch?v=pZ73rN1DiGo&feature=related Brands & Innovation—Spreading Stories to Create Value with Wendy Clark, The Coca Cola Company] | :[http://www.youtube.com/watch?v=pZ73rN1DiGo&feature=related Brands & Innovation—Spreading Stories to Create Value with Wendy Clark, The Coca Cola Company] | ||
- | :[http://www.youtube.com/watch?v=zsfT8WkWRfs 11 Digital Marketing Trends, BRITE ‘11] | + | :[http://www.youtube.com/watch?v=zsfT8WkWRfs Steve Rubel on 11 Digital Marketing Trends, BRITE ‘11] |
:[http://www.youtube.com/watch?v=T9nCnm3p5hw Bravo TV: Digital Media and Marketing Strategies, BRITE ‘11] | :[http://www.youtube.com/watch?v=T9nCnm3p5hw Bravo TV: Digital Media and Marketing Strategies, BRITE ‘11] | ||
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'''[[Links: Overall Perspectives]]''' | '''[[Links: Overall Perspectives]]''' | ||
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+ | '''Blogs:''' | ||
'''RSS Feeds:''' <rss>http://www.emarketer.com/blog/index.php/feed/</rss> | '''RSS Feeds:''' <rss>http://www.emarketer.com/blog/index.php/feed/</rss> |
Current revision
Wikis:
Presentations:
-
- By Dr. Siddharth Shah, Sr. Director of Business Analytics, Efficient Frontier
- By Jon Schulz, EVP Specific Media
- By Joseph Jaffe, President, Jaffe LLC; former Interactive Media Head at TBWA\Chiat\Day and OMD USA ( see www.jaffejuice.com ), author of the best-selling book "Life After the 30 Second Spot"
- By Robert Haverback, Director of Digital Marketing at TD Ameritrade
- By Derek Koenig, Chief Marketing Officer of Discovery Communications
- By Jason Sutton, Michigan MBA and digital entrepreneur, and Sid Shah of digital consultant Efficient Frontier
- By Rishad Tobaccowala, CIO of Publicis Groupe and CEO of Denuo
- By Chuck Shultz, New Media Director at Starcom MediaVest Group
Videos:
- Brands & Innovation—Spreading Stories to Create Value with Wendy Clark, The Coca Cola Company
- Steve Rubel on 11 Digital Marketing Trends, BRITE ‘11
- Bravo TV: Digital Media and Marketing Strategies, BRITE ‘11
Industry Trends:
- eMarketer Webinar: Key Digital Trends for 2012
- We Are Social's Guide to Social, Digital and Mobile Around the World, Jan. 2012
- Aegis Media: 12 Trends for 2012
- Millward Brown: 12 Digital Predictions for 2012
- Society of Digital Agencies: 2011 Digital Marketing Outlook
- Best Digital Campaigns of 2011
- Marketing Fact vs. Marketing Fantasy
Blogs:
RSS Feeds:
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