Display Advertising
From The Yaffe Center
(Difference between revisions)
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'''Trend Reports:''' | '''Trend Reports:''' | ||
| - | :[http://www.slideshare.net/eMarketerInc/emarketer-webinar-reaching-the-right-audiencead-targeting-trends-9683821 eMarketer Webinar: Reaching the Right Audience—Ad Targeting Trends] | + | |
| + | :[http://www.slideshare.net/eMarketerInc/emarketer-webinar-reaching-the-right-audiencead-targeting-trends-9683821 eMarketer Webinar: Reaching the Right Audience—Ad Targeting Trends] | ||
:[http://www.slideshare.net/eMarketerInc/e-marketer-webinar-keys-to-online-display-advertising-4614393 eMarketer Display Trends] | :[http://www.slideshare.net/eMarketerInc/e-marketer-webinar-keys-to-online-display-advertising-4614393 eMarketer Display Trends] | ||
:[http://www.ustream.tv/recorded/16089379 Display Advertising 2.0: New Perspectives] | :[http://www.ustream.tv/recorded/16089379 Display Advertising 2.0: New Perspectives] | ||
| - | '''Videos''' | + | '''Playbooks''' |
| + | :[http://www.slideshare.net/eMarketerInc/e-marketer-webinar-keys-to-online-display-advertising-4614393 eMarketer: Keys to Online Display Advertising] | ||
| + | :[http://www.youtube.com/watch?v=8fVdS-4pE98 IAB Innovation Days 2011: Google Display Ads] | ||
| + | :[http://www.youtube.com/watch?v=DpWzcjcBNtQ Digiday Agency Event: 5 Resolutions for Display Advertisers] | ||
| + | |||
| + | |||
| + | '''Videos''' | ||
| + | |||
:[http://www.youtube.com/watch?v=oH87MtZuBcY This is Digital Marketing: From Ad Men to Math Men, by Mediative] | :[http://www.youtube.com/watch?v=oH87MtZuBcY This is Digital Marketing: From Ad Men to Math Men, by Mediative] | ||
Revision as of 15:24, 15 March 2012
Display Advertising
Wikis:
Presentations:
- "Google's View of the Digital Advertising World." Michal Lorenc, Director of Advertising Sales, Google. Michal spoke about how Google views opportunities in digital advertising.
- Image:Neville Manohar Chrysler Group.pptx"Digital Media at Chrysler" Neville Manohar, Chrysler
- "Web 1.X: The "Basics" Aren't Basic Anymore" By: Jennifer Kohler, Associate Director at Digitas
Trend Reports:
- eMarketer Webinar: Reaching the Right Audience—Ad Targeting Trends
- eMarketer Display Trends
- Display Advertising 2.0: New Perspectives
Playbooks
- eMarketer: Keys to Online Display Advertising
- IAB Innovation Days 2011: Google Display Ads
- Digiday Agency Event: 5 Resolutions for Display Advertisers
Videos
RSS Feed:
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