Using Social Media
From The Yaffe Center
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:[[Using Social Media]] | :[[Using Social Media]] | ||
::[[Using Social Networking for Marketing]] | ::[[Using Social Networking for Marketing]] | ||
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::[[Using Facebook]] | ::[[Using Facebook]] | ||
:::[[Facebook Techniques: Overview]] | :::[[Facebook Techniques: Overview]] | ||
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::[[Using Twitter]] | ::[[Using Twitter]] | ||
::[[Using Pinterest]] | ::[[Using Pinterest]] | ||
| + | ::[[Terminology]] | ||
| + | ::[[Academic Studies]] | ||
| + | ::[[Best Practices]] | ||
::[[Archives]] | ::[[Archives]] | ||
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'''Presentations:''' | '''Presentations:''' | ||
Revision as of 09:54, 4 June 2014
Content:
- Using Social Media
Presentations:
- Image:Ross Presentation 2-15-11.pdf "Disney and Social Media" By Elizabeth Smith Brigham
- "Social Media at Ford" By Scott Monty, Head of social media for Ford Motor Company
- "Web 2.0: User Generated Content in the Social Web" By Alicia Dorsett, Social Media Strategist at Manning, Selvage, and Lee and Christine O'Connell, Associate Director at Digitas
- Image:Chrysler Digital 2011.PDF By Neville Manohar, Head of Digital Marketing, Credit Card, and Analytics for Chrysler Group
- Image:The Social Media Landscape.PDF By Peter Gollan, Director of Marketing, Vitrue
Videos:
- How the NBA Scores in Social Media
- The True Cost of a Successful Social Video Campaign
- How 100 Prestige Brands Rank on Facebook
- Social Media Marketing: Building Brand Through Social Channels
Playbooks:
- Eloqua Social Marketing Playbook
- 360i Social Marketing Playbook
- Mashable: The Twitter Guide Book
- Mashable: The Facebook Guide Book
- Social@Ogilvy: The Insidious Plot to Socialize the Enterprise
- eMarketer: Measuring Social Media Success
Industry Trends:
Terminology:
Blogs:
RSS Feeds:
More RSS Feeds: Social Media/Social Networking/Blogs/Viral Marketing
