Social Media (Social Networking: Blogging: Viral Marketing)

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Wikis

Marketing in the Blogosphere

Presentations

Image:Ross Presentation 2-15-11.pdf "Disney and Social Media" By Elizabeth Smith Brigham
"Social Media at Ford" By Scott Monty, Head of social media for Ford Motor Company
"Web 2.0: User Generated Content in the Social Web" By: Alicia Dorsett, Social Media Strategist at Manning, Selvage, and Lee and Christine O'Connell, Associate Director at Digitas