Integrative Overviews and What's Next

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Revision as of 17:14, 16 May 2014

Content:

Integrative Overviews and What's Next
The Context: Facts and Figures
Overview: Practical Guide to Digital Marketing
The ROI Challenge: What Metrics to Use?
Where Should I Use What Technique?
Using the New Media for B2B Marketing
Integrated Campaigns
What's New and What's Next
Industry Trends
Terminology
Academic Studies
Best Practices

Trend Reports:

Mobile Trends 2011: Trending the Future
eMarketer Mobile Trends
Mobile Outlook 2011 provided by 5th Finger, a retail and health mobile solutions company
Bricks and Mobile provided by 5th Finger, a retail and health mobile solutions company

Playbooks:

360i Mobile Marketing Playbook
HubSpot: Master Mobile Marketing in 2012
eMarketer: Cashing In on Mobile Shopping
Resource Interactive: 5 Mobile Essentials for CPG Brands
Links: Mobile Marketing

Videos:

Mobile Marketing: Getting to Great--Delivering Bigger Consumer Experiences on Smaller Screens

Blogs:

RSS Feeds: 

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