2010 Vision session notes 1

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Contents

[edit] Lessons from 2009-2010

  1. Planning and managing expectations (software development and events, student research projects)
  2. Consistent engagement and training structure (dScribe)
  3. Clarity of Open.Michigan's scope and mission, translating this to our constituents
  4. Connecting across campus to appropriate units of expertise
  5. Video production and editing is tough
    1. Lecture Capture: capture, production, distribution
  6. Don’t accept responsibility of a project over which you have no authority
  7. Tread carefully with regard to external collaborations (maintain scope and chain of command/role of responsibility)
  8. Learn to say no!
  9. Understand our community
  10. Don’t make promises we can’t keep
  11. Need to leverage and cultivate a variety of champions (especially faculty)
  12. Don't overly rely on our existing champions
  13. Keep perspective and stay practically focused: satisfice
  14. Be explicit on internal communications when needing input (specifically ask individuals for input or send out information as general FYI without expecting active feedback)
  15. Use SMART tactics


[edit] Done

italics indicate projects that did not meet anticipated objectives

Administrative

  • Internal library memo on OER
  • "OER in the library" task force report
  • Create and filled Open Education Coordinator position
  • Created permanent position for Health OER activities
  • Lost a few staff members and champions


Software Development

  • Recomp feature in OERca
  • Citation key and tag finding implemented
  • Hosting own eduCommons instance
    • migration went well
    • maintenance has been difficult
  • Improved design and resources on website
  • RFP for Drupal platform
  • Drupal Development
  • UCT brought up an instance of OERca
  • Improved copyright clearance tools


Operational

  • dScribe process refinement resulting in decreased training time
    • Still need to maintain accountability and regular engagement (structure) with dScribes
  • Experimented with dScribe as a service
    • Result we clear with services we offer;
    • Need to be able to transfer questions to appropriate Library divisions
  • Reorganizing wiki with categories


Publishing

  • 30% M1/M2 resources published
  • 870 videos finished uploaded and imported to iTunes (Dentistry)
  • A few Dental submissions accepted to MedEd Portal
  • Open.Michigan video project content published (volunteer project, not managed by Open.Michigan staff)
  • Creation of Best Practices document (Fair Use in OCW)


Engagement

  • Hosted Events: Open Everything; Copyright Camp; Copynight
  • Conferences attended: Free Culture, Connexions
  • Papers: ACM, OCWC, ACMC
  • Reading Group
    • Based initially on internal interest to stay abreast of field (internal sharing things with each other)
    • Became showcase for Open.Michigan when made public (didn’t serve its initial purpose)
    • Should re-evaluate: unsuccessful in accomplishing initial goals
  • Developed a more proactive model for OER creation, consulting and training

[edit] Doing

Administrative

  • Continuing discussions of Library integration


Software Development

  • Building an OER Publishing platform (Drupal base)
  • Continuing Search and Discovery activities


Operational

  • Engaged in NSF and Hewlett 3 grants
  • Developing a communications and outreach strategy
  • Creating a goals and metrics strategy
  • Ongoing policy work
  • Scenes a faire FU, FAQ
  • Copyrightability spectrum
  • Various form updates
  • Handing off more copyright questions to the Copyright Office
  • Creating Health OER Case Studies (institutions creating OER programs from scratch)


Publishing

  • Began defining spectrum analysis of copyright eligibility
  • Content additions: Flint Open course; Public Policy
  • Publishing M1/M2
  • Almost finished with editing M1/M2
  • Continuing to develop Ojibwe resources


Engagement

  • URC collaboration
  • Hosting UMAPS scholar
  • Began archiving our materials in Deep Blue
  • Participating in Intellectual Property class projects
  • Engaged U-M media production: CRLT, LRC
  • Fostering relationship with CIC (OER panel this fall)

[edit] Will Do

Operational

  • Create copyright Policy on Video Production
  • Review and update consent forms including making permission process more efficient for Medical School
  • Write report on PD-INEL - Public Domain – Ineligible with Copyright Office staff


Publishing

  • Create better and more DIY resources
  • Create style guide for publishing
  • Create accessibility guide
  • Increase publication of video and rich media content
    • Identify hosting sources and partners:CARMA?
    • Opencast evaluation


Software Development

  • Increase Search and Discovery activities(making our OER more findable)
  • Determine usefulness of OERca


Engagement

  • Increase collaboration with Library
  • Encouraging reciprocal links to materials with like-minded institutions and initiatives
  • Developing a communications and outreach strategy, including:
    • Cohesive events plan
    • Accountability and expectations of Open.Michigan staff roles
    • Focus on student engagement and advocacy
  • Conference presentations (Open Ed)
  • Gather and publish anecdotes and list of faculty members who have participated in Open.Michigan
  • Begin creating a strategy for open/participatory learning OUTM (think about John King as PoC and the bicentennial in 2017)


Evaluation

  • Start using Google ad words
  • Employ search optimization
  • Implement a goals and metrics strategy
  • Create more mechanisms for OER use feedback (surveys, analytics, etc.)
  • Write paper on dScribe
  • Organize internal communications and workflow (including document sharing)


[edit] Stop Doing

  • OERca development
  • Current iteration of Reading Group
  • Hosting content on eduCommons
  • Changing platforms so often
  • Working with student group projects for classes other than copyright class


[edit] SWOT

SWOT analysis

Strengths (Internal)

  • Optimistic
  • Multi-talented
  • Motivated
  • Passionate
  • Staffing is fully operational
  • Institutional support
  • Taking advantage of existing infrastructure (partnerships; social and technical)
  • Awareness of O.M
  • Pragmatic
  • Forward thinking and progressive
  • Agile


Weaknesses (Internal)

  • Overly committed to the goal of Openness.
  • Communication of our mission is hard to keep focused and clear
  • Scope: we don’t say no to many projects
  • Not yet into the U-M institutional infrastructure (eg. library transition would address this)
  • Intangible benefits of Open (how do we measure our impact?)
  • Idealistic
  • Scope creep


Opportunities (External)

  • More people interested in giving us content than we can process right now
  • Monetization of resources (eg. partnering more closely with Distance Ed) and cost recovery
  • New abilities/new personnel through partnerships/homes (e.g. MPublishing)
  • Defining the role of a Public University(do more with state, community colleges and other academic partners)
  • Alumni
  • Emeritus faculty
  • Drupal (opportunity for future software collaborations)
  • Copyright infringement lawsuit
  • Education climate (e-learning, scholarship, publishing, etc.) in general


Threats/Challenges (External)

  • People who don’t understand our mission and benefits to them,
    • In Med School: not actively advocating against us
    • Open access advocate for one aspect of Open but not for other aspects of Open
  • People who think that monetizing their materials is to the exclusion of openly licensing their content
  • Overuse of Source Unknown/PD-Inel
  • Copyright infringement lawsuit
  • Understanding the lifecycle of the materials we create and house
  • Use of published materials (internal and external)


[edit] Open.Michigan Staff Roles

  • Focus on maintaining boundaries of discrete job responsibilities and roles.
    • Past emphasis has capitalized on staff interests and skills


  • Specific positions: currently our African Health Network OER project manager maintains a pulse on all international projects until further development; new Open Education Coordinator works closely with the Publications Manager and takes on point responsibility but other staff are encouraged to attend meetings and provide input.
  • Continue to hand off copyright questions to the Copyright Office.
  • Known Issues
    • dScribe staffing in Fall 2010
    • Maintain clear line of internal communication and roles


[edit] Follow Up from Session One

  • Over the next month do a self-assessment of things that you feel are not worthwhile.
  • Everyone develop "activity pie" of how much % time we spend on various activities.
  • Complete "Doing" section and move to "To Do"
  • Act on SWOT analysis
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