Twitter Draft One

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Twitter is a micro-blogging platform utilized by 288 million active users a month.[1] The "tweets" allow users 140 characters per post for optimal mobile readability.[2] Twitter, Inc. was founded in 2006 and is headquartered in San Francisco, California. Its name is based off the chirping noise that birds make, similar in idea to the concise messages of tweets.[3] Compared to other websites, Twitter ranks eighth in the United States and eighth globally.[4] Twitter claims that 77% of total accounts are located outside of the U.S.[5] Users primarily use Twitter on mobile devices over desktop or tablet devices.[6] A platform combining social networking and news, Twitter's mission is "to give everyone the power to create and share ideas and information instantly, without barriers."[7]


Contents

Technology

Twitter is an open source software with several contributions to various projects.[8] The company uses GitHub to share and allow the public to contribute to the code.[9] The community receives free license to use or edit the software however they like.[10] Thirty-one data fields accompany every tweet sent to preserve its independence in any context. The application programming interface can provide metadata to anyone with an API key, including the location of every tweet ever sent down to the exact latitude and longitude.[11] Twitter posts a blog on its website for the technically savvy community to explore the work of its engineers.[12] The blog is just a part of the whole engineering website, which features instructional videos and research articles as well.[13]

For the first few years of Twitter's existence, users had to look to third-party applications to share photos on the platform. In 2011, Twitter finally launched a native photo sharing capability originally on its website then later its application.[14] Around the same time, the ability to search was updated with @username or #hashtag options.[15] A Twitter account also provides updated information about the latest technology, usually linking back to the blog.[16] By default, a new account on Twitter will be available for the public to read and share; however, the ability to make an account private with access only to approved followers is an option.[17] Currently, the company is looking for ways to fight abuse on its website and monitoring tweets to prevent cyberbullying.[18]


Medium

As a medium, Twitter was originated to be the "SMS of the Internet".[19] Users have been known to use the social media platform as a way to communicate with friends, brands, and celebrities. An evolution of Twitter has been the development of the tool as a news platform. Easy functionality to share breaking news via the medium include its immediacy and shareability. Information has the potential to reach millions of users in minutes. The risk with citizen journalism is the potential to share incorrect information, as was the case during the 2013 Boston Marathon bombings when the wrong suspect's identity went viral. When composing a tweet, Twitter encourages the latest happenings by asking "What's happening?" in the text box. The service does not show a complete history of all tweets by a user and the timeline organizes tweets by the most recent as opposed to most relevant.[20]

Trending topics are a feature that expose the most popular topics on Twitter at the moment and encourage other users to join in on the conversation. Offensive trending topics are censored when accompanied with complaints about the hashtag.[21] A study shows that 44% of Twitter accounts have never been used to send a tweet.[22] Twitterbots are known to blast tweets, favorites, and retweets. Twitter offers a verification service to select accounts that provides a blue checkmark by the name of notable users to prevent impersonation.[23]

Twitter has expanded its business by acquiring other relevant companies to assist in the development their platform. Vine and TweetDeck are among the dozens of other corporations Twitter uses for advertising, security, data analysis, and more.[24]


Timeline

The first tweet ever sent was by Jack Dorsey on March 21, 2006.[25] The company is responsible for the creation of the hashtag via a tweet by Chris Messina in August 2007.[26] The evolution of Twitter's logo from it's founding in 2006 up to the present.[27]



References

  1. ↑ About Twitter
  2. ↑ Adweek 140 Character Limit
  3. ↑ Twitter Wikipedia
  4. ↑ Alexa Ranking
  5. ↑ About Twitter
  6. ↑ Twitter Blog
  7. ↑ About Twitter
  8. ↑ Twitter Open Source
  9. ↑ Twitter Github
  10. ↑ Open Source Wikipedia
  11. ↑ Bloomberg
  12. ↑ Twitter Engineering Blog
  13. ↑ Twitter Engineering Website
  14. ↑ Mashable
  15. ↑ Twitter Blog 2011
  16. ↑ Twitter Engineering Account
  17. ↑ Twitter Help
  18. ↑ BBC News
  19. ↑ Twitter Wikipedia
  20. ↑ The New Yorker
  21. ↑ Twitter Wikipedia
  22. ↑ PC Magazine
  23. ↑ Twitter Wikipedia
  24. ↑ Twitter Acquisitions Wikipedia
  25. ↑ First Tweet
  26. ↑ Chris Messina Tweet
  27. ↑ Twitter Wikipedia
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