Terms/Definitions
From The Yaffe Center
(Difference between revisions)
(New page: '''Wikis:''' :Cost Per Click :Click Through Rate :Quality Score :Keyword Density :Landing Pages :Ad Copy :Keywords :Ad Rank :Display Ad Targeting :[[C...) |
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'''Wikis:''' | '''Wikis:''' | ||
| - | :[[Cost | + | :[[Cost per click (CPC)]] |
| - | :[[Click | + | :[[Click through rate (CTR)]] |
:[[Quality Score]] | :[[Quality Score]] | ||
| - | :[[Keyword | + | :[[Keyword density]] |
| - | :[[Landing | + | :[[Landing pages]] |
| - | :[[Ad | + | :[[Ad copy]] |
:[[Keywords]] | :[[Keywords]] | ||
:[[Ad Rank]] | :[[Ad Rank]] | ||
:[[Display Ad Targeting]] | :[[Display Ad Targeting]] | ||
| - | :[[Cost | + | :[[Cost per thousand impression (CPM)]] |
:[[Pay-Per-Click (PPC)]] | :[[Pay-Per-Click (PPC)]] | ||
| - | :[[Conversion | + | :[[Conversion rate]] |
| - | :[[Keyword | + | :[[Keyword bid]] |
| + | :[[Search spamming]] | ||
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