Welcome to the Digital Media Wiki
From The Yaffe Center
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[[Image:Logo ross.jpg]] [[Image:Logo text yaffe.jpg]] | [[Image:Logo ross.jpg]] [[Image:Logo text yaffe.jpg]] | ||
| - | == Yaffe Center Digital Media Resources Hub == | + | [[http://www.example.com link title]]== Yaffe Center Digital Media Resources Hub == |
Digital initiatives have led to the development of new media models and previously untapped opportunities in advertising and marketing. From search engine marketing to corporate websites, from social media pages to blogs,and from email campaigns to the newest mobile devices, the digital world has had a profound impact on marketing and communications. | Digital initiatives have led to the development of new media models and previously untapped opportunities in advertising and marketing. From search engine marketing to corporate websites, from social media pages to blogs,and from email campaigns to the newest mobile devices, the digital world has had a profound impact on marketing and communications. | ||
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**[[Using the New Media for B2B Marketing]] | **[[Using the New Media for B2B Marketing]] | ||
**[[Integrated Campaigns]] | **[[Integrated Campaigns]] | ||
| - | **[[What's New | + | **[[What's New & What's Next]] |
**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Integrative Overviews and What's Next]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Corporate and Brand Websites]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Banner and Display Ads]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Using Third-Party Websites]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Using Social Media]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Viral Marketing]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Search Engine Optimization]] |
**[[Search Engine Advertising]] | **[[Search Engine Advertising]] | ||
| - | ***[[How Google | + | ***[[How Google AdWords Works]] |
***[[Keyword Optimization]] | ***[[Keyword Optimization]] | ||
****[[Optimizing for Local Search]] | ****[[Optimizing for Local Search]] | ||
**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Search Engine Advertising]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Mobile Marketing]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Email Marketing]] |
**[[Archives]] | **[[Archives]] | ||
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**[[Terminology]] | **[[Terminology]] | ||
**[[Academic Studies]] | **[[Academic Studies]] | ||
| - | **[[Best Practices]] | + | **[[Best Practices of Privacy and Regulations]] |
| - | **[[Archives]] | + | **[[Archives]][http://www.plexusslimreviews.net.com plexus slim reviews] |
Current revision
[link title]== Yaffe Center Digital Media Resources Hub ==
Digital initiatives have led to the development of new media models and previously untapped opportunities in advertising and marketing. From search engine marketing to corporate websites, from social media pages to blogs,and from email campaigns to the newest mobile devices, the digital world has had a profound impact on marketing and communications.
The Yaffe Center has developed this page to provide information, presentations, links, and student developed wikis on the following topics:
- Integrative Overviews and What's Next
- The Context: Facts and Figures
- Overview: Practical Guide to Digital Marketing
- The ROI Challenge: What Metrics to Use?
- Where Should I Use What Technique?
- Using the New Media for B2B Marketing
- Integrated Campaigns
- What's New & What's Next
- Terminology
- Academic Studies
- Best Practices of Integrative Overviews and What's Next
- Archives
- Search Engine Marketing
Further contributions are welcomed: send message
Links in red are currently under construction.
