Terms/Definitions

From The Yaffe Center

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'''Wikis:'''  
'''Wikis:'''  
-
:[[Cost Per Click]]
+
:[[Cost per click]]
:[[Click Through Rate]]
:[[Click Through Rate]]
:[[Quality Score]]
:[[Quality Score]]
-
:[[Keyword Density]]
+
:[[Keyword density]]
-
:[[Landing Pages]]
+
:[[Landing pages]]
-
:[[Ad Copy]]
+
:[[Ad copy]]
:[[Keywords]]
:[[Keywords]]
:[[Ad Rank]]
:[[Ad Rank]]
:[[Display Ad Targeting]]
:[[Display Ad Targeting]]
-
:[[Cost Per Thousand Impressions (CPM)]]
+
:[[Cost per thousand impressions (CPM)]]
:[[Pay-Per-Click (PPC)]]
:[[Pay-Per-Click (PPC)]]
-
:[[Conversion Rate]]
+
:[[Conversion rate]]
-
:[[Keyword Bid]]
+
:[[Keyword bid]]

Revision as of 20:31, 9 April 2014

Wikis:

Cost per click
Click Through Rate
Quality Score
Keyword density
Landing pages
Ad copy
Keywords
Ad Rank
Display Ad Targeting
Cost per thousand impressions (CPM)
Pay-Per-Click (PPC)
Conversion rate
Keyword bid
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