Terms/Definitions

From The Yaffe Center

Revision as of 20:31, 9 April 2014 (edit) Sletson (Talk | contribs) ← Older edit		Revision as of 20:32, 9 April 2014 (edit) (undo) Sletson (Talk | contribs) Newer edit →
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	'''Wikis:'''		'''Wikis:'''
-	:[[Cost per click]]	+	:[[Cost per click (CPC)]]
	:[[Click Through Rate]]		:[[Click Through Rate]]
	:[[Quality Score]]		:[[Quality Score]]

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Revision as of 20:32, 9 April 2014

Wikis:

Cost per click (CPC)

Click Through Rate

Quality Score

Keyword density

Landing pages

Ad copy

Keywords

Ad Rank

Display Ad Targeting

Cost per thousand impressions (CPM)

Pay-Per-Click (PPC)

Conversion rate

Keyword bid