Terms/Definitions

From The Yaffe Center

Revision as of 20:32, 9 April 2014 (edit) Sletson (Talk | contribs) ← Older edit		Revision as of 20:32, 9 April 2014 (edit) (undo) Sletson (Talk | contribs) Newer edit →
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	:[[Cost per click (CPC)]]		:[[Cost per click (CPC)]]
-	:[[Click Through Rate (CTR)]]	+	:[[Click through rate (CTR)]]
	:[[Quality Score]]		:[[Quality Score]]
	:[[Keyword density]]		:[[Keyword density]]

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Revision as of 20:32, 9 April 2014

Wikis:

Cost per click (CPC)

Click through rate (CTR)

Quality Score

Keyword density

Landing pages

Ad copy

Keywords

Ad Rank

Display Ad Targeting

Cost per thousand impressions (CPM)

Pay-Per-Click (PPC)

Conversion rate

Keyword bid