Welcome to the Digital Media Wiki

From The Yaffe Center

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**[[What's New and What's Next]]
**[[What's New and What's Next]]
**[[Industry Trends]]
**[[Industry Trends]]
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**[[Archives]]
***[[Terminology]]
***[[Terminology]]
****[[Academic Studies]]
****[[Academic Studies]]
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**[[Improving Own Websites]]
**[[Improving Own Websites]]
**[[Industry Trends]]
**[[Industry Trends]]
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**[[Archives]]
***[[Terminology]]
***[[Terminology]]
****[[Academic Studies]]
****[[Academic Studies]]
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**[[Ad Re-Targeting Techniques]]
**[[Ad Re-Targeting Techniques]]
**[[Industry Trends]]
**[[Industry Trends]]
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**[[Archives]]
***[[Terminology]]
***[[Terminology]]
****[[Academic Studies]]
****[[Academic Studies]]
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**[[Putting "Native Content" onto Others' Sites]]
**[[Putting "Native Content" onto Others' Sites]]
**[[Industry Trends]]
**[[Industry Trends]]
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**[[Archives]]
***[[Terminology]]
***[[Terminology]]
****[[Academic Studies]]
****[[Academic Studies]]
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**[[Using Twitter]]
**[[Using Twitter]]
**[[Using Pinterest]]
**[[Using Pinterest]]
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**[[Archives]]
***[[Terminology]]
***[[Terminology]]
****[[Academic Studies]]
****[[Academic Studies]]
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**[[Using YouTube]]
**[[Using YouTube]]
**[[Industry Trends]]
**[[Industry Trends]]
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**[[Archives]]
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***[[Terminology]]
****[[Academic Studies]]
****[[Academic Studies]]
****[[Best Practices]]
****[[Best Practices]]
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****[[Best Practices]]
****[[Best Practices]]
**[[Optimizing for Local Search]]
**[[Optimizing for Local Search]]
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**[[Archives]]
*[[Mobile Marketing]]
*[[Mobile Marketing]]
**[[Mobile Marketing Techniques]]
**[[Mobile Marketing Techniques]]
**[[Industry Trends]]
**[[Industry Trends]]
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**[[Archives]]
***[[Terminology]]
***[[Terminology]]
****[[Academic Studies]]
****[[Academic Studies]]
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**[[Video]]
**[[Video]]
**[[Industry Trends]]
**[[Industry Trends]]
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**[[Archives]]
*[[Email Marketing]]
*[[Email Marketing]]
**[[Industry Trends]]
**[[Industry Trends]]
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**[[Archives]]
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***[[Terminology]]
****[[Academic Studies]]
****[[Academic Studies]]
****[[Best Practices]]
****[[Best Practices]]

Revision as of 12:43, 17 May 2014

Image:Logo ross.jpg Image:Logo text yaffe.jpg

Yaffe Center Digital Media Resources Hub

Digital initiatives have led to the development of new media models and previously untapped opportunities in advertising and marketing. From search engine marketing to corporate websites, from social media pages to blogs,and from email campaigns to the newest mobile devices, the digital world has had a profound impact on marketing and communications.

The Yaffe Center has developed this page to provide information, presentations, links, and student developed wikis on the following topics:






Further contributions are welcomed.

Links in red are currently under construction.

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