Terminology
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Revision as of 13:13, 17 May 2014 by
Sletson
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Content:
Cost per click (CPC)
Click through rate (CTR)
Quality Score
Keyword density
Landing pages
Ad copy
Keywords
Ad Rank
Display Ad Targeting
Cost per thousand impression (CPM)
Pay-Per-Click (PPC)
Conversion rate
Keyword bid
Search spamming
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